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I morph stories into decisions

As a Designer and Researcher, I combine research, curiosity, rigor and storytelling to translate thoughts and behaviors into streamlined experiences and outcomes.

My evolution is boundless

My journey started in 2020 when I started learning UX Design due to its intersection between technology and human behaviours. Now, I combine Research with Design to build products and services in various industries.

Here's what I do

Line drawing of a maze

Research & discovery

Testing assumptions and concepts, discovering underlying customer needs, and achieving product-market fit with design research.

Line drawing of a puzzle piece

Design & Development support

I help businesses, agencies, start-ups and initiatives make research-driven design decisions in order to reduce development costs and time.

Line drawing of a gear

Prototype testing and product evaluation

I test and evaluate prototypes, MVPs, products and services with real or potential customers to determine the best mode of implementation.

Projects

Presently determining the best way to invest in digital healthcare through research with Sonder CollectivePathways and the Gates Foundation. I’m also conducting research with AfrikaDesigners to help Africans stand out.

On the side...

PURPLE SEARCH
I am building an expert-driven design library to help curb misinformation amongst early designers and researchers in the design industry. See more…

ARCHIVE
Here’s my archive of concept projects I’ve done in the past to get the ball rolling. See more…

I tell conceptual stories with images and words

I’ve written a bit of poetry and creative non-fiction. I also tell stories through conceptual images

Let's connect

If you think I’m interesting or fit your ideal person to work with, reach out!